Word Up

Word Up


Almonds really are a nutritional powerhouse! High in protein, fiber, calcium, magnesium, potassium, Vitamin E, and other antioxidants, almonds help prevent osteoporosis and regulate blood pressure. Moreover, like all Protein Bakery products, through their high fiber and protein content, almonds assist in the maintenance of regular blood-sugar levels. If that weren't enough, a Purdue University study showed that adding two servings to research participants' diets did not cause weight gain, but rather led to decreased consumption of calories from other food sources. Eat up!


Our standards in the kitchen are always high, but in case you needed another reason to indulge in our fresh-baked cookies, brownies and blondies—even our packaging is FDA approved!


A chemical compound or substance that inhibits oxidation. Certain Vitamins, such as Vitamin E, Vitamin C, or beta carotene, are thought to protect body cells from the damaging effects of oxygen in the body tissue. Sufficient epidemiological studies have shown that ingesting foods high in antioxidants, such as fruits and vegetables, can decrease the risk of many types of cancer.

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“Add balance to your life.” This sentence has been the top mission for The Protein Bakery since 1999. We add nutritional balance to our delicious products and hope to inspire the world to add balance to everything!


Unique New York. Every week, we serve the city over 10,000 cookies and 15,000 brownies. Big tastes for a Big Apple.


We believe in body building from the inside out. Some nutritionists say that body composition is 80% what you eat.


Butter is better! (Yeah, we said it.) We proudly bake the way your Grandma did—with butter. Butter is a superior option for consumers, in terms of health and flavor. Why? Your body knows better how to digest butter than industrial fats like partially hydrogenated soybean oil, a trans-fat. In fact, butter has numerous health benefits, like assisting in the absorption of fat-soluble Vitamins, even aiding in speeding metabolism. It tastes better too. So enjoy each scrumptious bite from The Protein Bakery; it's the ingredient with nutritional benefits your body craves. Always in moderation to your daily allowance.

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Several studies have found that chocolate contains flavonoids, a type of antioxidant. Research conducted at the University of Scranton demonstrated that the quality and quantity of antioxidants in chocolate is relatively high. Cocoa powder ranks the highest of the chocolate products, followed by dark chocolate and milk chocolate.


It's no secret– this ingredient adds more depth to many of our recipes. After separating the cocoa beans from their shells, they're fermented, dried, and roasted. These center nibs are ground into the liquor paste. The liquor contains roughly 53 percent cocoa butter. But sorry, there's 0% alcohol, just 100% flavor.


Studies show that just 1/2 teaspoon of cinnamon per day can lower LDL cholesterol. Cinnamon also may have a regulatory effect on blood sugar, making it especially beneficial for people with type 2 diabetes, and has shown an amazing ability to stop medication-resistant yeast infections. In a study published by the USDA, cinnamon reduced the proliferation of leukemia and lymphoma cancer cells. It's a great source of manganese, fiber, iron, and calcium. When added to food, it inhibits bacterial growth and food spoilage, making it a natural food preservative. So try an oatmeal cookie and do your body good! (...Make that “very” good.)


In November 2001, Pennsylvania State University researchers found that people with a diet high in flavonoid-rich cocoa powder and dark chocolate have slightly higher concentrations of HDL cholesterol (the good kind). Making our baked goods, the good kind as well.


Coconut gets a bad rap because of its high content of saturated fats. But like other fats, moderate consumption of saturated fats is imperative to your good health. What do saturated fats do for you? (Get a pencil.) They give your cells the necessary stiffness and integrity they need to function properly, enhance immune function, protect us against harmful microorganisms, allow our bodies to absorb calcium, protect the liver from alcohol and other toxins, and provide your heart with nutrients in times of stress. All of this, just from eating saturated fat. So, please, don't banish the coconut!


Not just a tasty ingredient, they're a nutrient-packed engine, with the scientific data to prove it. Cranberries are packed with antioxidants and health-promoting properties. Properties that help reduce bacterial adhesion to teeth, which reduces the formation of dental plaque. Additional studies have revealed that compounds in cranberries stop certain disease-causing bacteria from sticking to the stomach lining, thus helping to prevent ulcers. And they've long been known to help prevent urinary tract infections.

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(Ain't that the truth.) "Dare to dream!" was precisely the motivation owner and founder Stephen Lincoln needed to start this company. He looked longingly at the treats in his favorite coffee shop and thought there had to be a way to make healthy, tasty snacks! So he went out and did it and now he's 82 pounds lighter! We dare you to be your dream.


Chocolate vs. dark chocolate? We love 'em both. Here's what's unique about being in the "dark." Dark chocolate attains this moniker due to the higher percentage of cocoa found in each serving. It contains a higher proportion of chocolate to sugar, which ensures that you're really consuming all of the good stuff from the chocolate and not as much of the other stuff that comes when eating sugar. The darker the chocolate, the higher the concentration of nutrients. It's rich in flavonoids—powerful antioxidants that help protect the cardiovascular system by lowering blood pressure and reducing the risk of blood clots and heart attack.

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Eggs are incredible, top to bottom. They're a good source of choline, an important nutrient that helps regulate the brain, nervous system, and cardiovascular system. Eating eggs may help prevent blood clots, strokes, and heart attacks. Egg protein is of high biological value as it contains all the essential amino acids needed by the human body. One egg contains only 1.5 grams of saturated fat. And new research shows that moderate consumption of eggs doesn't impact cholesterol negatively. Think like an egghead– enjoy a smart source of protein, essential Vitamins and minerals which makes a significant contribution to a healthy diet.


Thousands have ordered from us online. From Waikiki to Wales; it's a global thing.


A balanced diet and regular exercise are the key components to living a healthier, happier life! So go on sweat a little! And after your great workout, add a little protein-filled treat to reward all your hard work! (That's what we mean by the 'happier" part.)

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According to the American Cancer Society, insoluble fiber's cancer-fighting properties are due to the fact that it attacks certain bile acids, reducing their toxicity. Soluble fiber may reduce LDL cholesterol without lowering HDL cholesterol. Soluble fiber slows down the digestion of starch. By doing so, you avoid the sharp rise in your blood sugar level that can occur following a meal. Especially important for diabetics. Soluble fiber breaks down as it passes through the digestive tract, forming a gel that traps substances related to high cholesterol, reducing the absorption of cholesterol into the bloodstream. Insoluble fiber's main role is that it relieves constipation.


A group of compounds that give plants their color and are thought to offer some health benefits. They have shown to have antioxidant properties. Meaning they fight against the compounds that damage body tissue and lead to heart disease, strokes and cancer.


Have you seen our full product line? That's 8 cookie varieties, 5 brownie options, and 6 blondie choices. Wait! Don't forget our seasonal pumpkin flavors–so let's adjust some numbers. Make that 9 cookie flavors, 5 brownies, and 7 blondies. Our kitchen exists solely to bake you the tastiest bite...after bite after bite.


We pride ourselves on bringing you the finest quality baked goods. And that means getting them to you when they taste their absolute best. And no chemical funny stuff.

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The Protein Bakery is your source for healthier, decadent-tasting yet innovative gift ideas. All of our gift tins and bags are hand-crafted to add that artful one-of-a-kind sensibility!


The versatility of ginger as a culinary ingredient is expansive, but its health benefits are even more astonishing. Ginger has been well known for its medicinal properties in Asia for thousands of years. Ginger attributes its healing properties to several compounds, including shogaol, zingerone, and gingerols. Studies have shown that ginger relieves a variety of ailments including inflammation, motion sickness, respiratory issues, and digestive discomfort. Besides existing organically in nature, ginger also beats non-steroidal anti-inflammatory drugs (NSAIDs) because it not only blocks the formation of inflammatory compounds, but it also has antioxidant effects that target existing inflammation and the acidity of the fluid within joints. This little herbal root is one of nature's miracles.


Good things come in small packages, and lots of them. Meaning, we donate our baked goods to a variety of charitable organizations, all year round!

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What's our way to living a healthy life? Find nutritional balance for yourself in mind, body, and spirit. And live it every day.

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We want you to know our ingredients are only natural. Our cookies, brownies and blondies are made from the highest quality available. There are no added flavors, sugars, or preservatives. Plus we've discovered the highest quality protein available. Keeping it simple is what we do, and using the finest ingredients is just one example!

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Bring joy to your life and diet. Healthy living shouldn't be a chore. Ever. With 5 times more protein and 80% less sugar than a typical brownie—do your body good and indulge in our delicious recipes!

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Be kind to others—give a unique Protein Bakery gift tin! Be kind to yourself while you're at it– order one for you too!

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It refers to the sum of the weight of your bones, muscles and organs... basically the sum of everything other than fat in your body. Rev up your metabolism, improve your stamina and create the lean body you want by eating foods with higher protein and lower fat content to lose weight and build muscle. We are on the case, with every treat we bake. But it's not just eating smart, if you really want to build quality muscle, you're going to have to train smart. Weight training effectively builds lean mass.


This sour citrus fruit is often associated with its tart taste and high acidity level. While lemons exist acidic in nature on its own, they become alkaline when metabolized by the body. As such, consuming lemons will naturally balance the pH level of the body, especially since most western diets tend to produce an acidic-leaning environment in the stomach. The strong antibacterial properties of lemons have been documented since Ancient Egyptian times. Lemons also have a long maritime history that helped made the Age of Exploration possible. Their high vitamin C content makes them a critical stable aboard ships to help ward of sickness. So whether you are a pirate or an entrepreneurial kid with a lemonade stand, lemons are the ingredient of gold.

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We say our cookies have muscle, because they are packed with protein. Did you know you have more than 600 muscles in your body? They help you do almost everything—from pumping blood throughout your body to lifting that heavy backpack. You control some of your muscles and others, like your heart, do their jobs without you thinking about them at all. Nourishing your muscles with good foods and smart exercise is an essential part of the Protein Bakery lifestyle.

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They are nutrient-dense, and from an energetic standpoint, they house the spark of life. Your metabolism increases, and your heart thanks you for the effort. Nuts are oil-rich in quality fats. They help in lowering your blood cholesterol. Nuts are a great source of Vitamin E, which both protects the nerves and acts as an immune-enhancing antioxidant. Who knew that eating well could strengthen your immune system?

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Oats are a species of cereal grain. High in dietary fiber, healthy and delicious—they're a good source of both soluble and insoluble fiber. It has been found that those who eat more oats are less likely to develop heart disease. The phytochemicals in oats may also have cancer-fighting properties. Oats are a good source of many nutrients, including Vitamin E, zinc, selenium, copper, iron, manganese and magnesium. Oats are also a good source of protein, so no surprise why we include them in our recipes, right? A perfect heart and body match-up.


Omega-3 fatty acids are important building blocks of our cell membranes, signaling pathways, and neurological systems. They play a critical role in many functions in the body and are essential for good health.


Our own good luck charm. She's our favorite thing. In his ideal picture of The Protein Bakery, Stephen Lincoln was committed to being “really liked” by Oprah. Five years later, The Protein Bakery was featured on the O-List! And what fine print that was. O happy day.

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A bit of a misnomer, peanuts are actually not nuts. Peanuts belong in the legume family. Like its pea and lentil cousins, peanuts are plants that grow under the ground and not on trees. Peanuts, They make for excellent snack choices because protein has great hunger taming properties that makes you feel fuller sooner. This high density food also provides a good source of vitamin E, niacin, folate, and fiber. The bioflavonoid “resveratrol” from peanuts is believed to help prevent the formation of arterial plaques. That's big love. Also notable, is recent research that suggests peanuts' levels of antioxidants rank with strawberries. This is a powerful little nut, err, bean! As an athlete, you need these nutrients to keep you off the bench and in the game.


Like olive oil, peanut butter is high in protein and rich in mono-unsaturated fat. Your heart's a big fan of that combo as they help in reducing heart disease. Peanut butter and peanut oil are all excellent sources of unsaturated fats. While Elvis may love peanut butter as the magic ingredient for his favorite sandwich, we love it because peanuts are 25% protein.


In addition to soothing the digestive tract and curbing indigestion, peppermint oil increases your immunity to diseases. Peppermint oil contains numerous minerals and nutrients including manganese, iron, magnesium, calcium, folate, potassium, and copper. It also contains omega-3 fatty acids, Vitamin A and Vitamin C. And it helps to relieve symptoms of allergies and asthma as well.


It's half of our namesake, and our total focus, no matter what we're baking. It's the optimal source of essential amino acids, which are critical for the repair and growth of muscle tissue—particularly after a workout. Protein boosts immune functions by increasing levels of glutathione. the most potent antioxidant in the body. It increases the anabolic environment and prevents muscle breakdown, thereby assisting the muscle-building effects of intense weight training and exercise. It helps to maintain balanced nutrition by supporting both healthy weight-loss and muscle enhancing nutritional programs.


That jack-o'-lantern was once filled with phytonutrients, before you hollowed it into a spooky stare enhanced by candle light. (Apologies accepted.) Phytonutrients help to keep your skin young looking and can protect it from sun damage as well. Pumpkin is a great source of fiber, Vitamins C and E, and potassium. The deep orange color is a dead give-away to the nutrients present within. Research shows that people who eat a diet rich in beta-carotene are less likely to develop certain cancers than those who fail to include beta-carotene-rich foods in their diets. It also contains zinc, a major boost for your immune system. And it aids in bone density support for people at risk of osteoporosis.


Plant compounds which are thought to have health-protecting qualities. There are hundreds, if not thousands of these chemical compounds, and they have effects such as antioxidants, boosting the immune system, anti-inflammatory, antiviral, antibacterial, and cellular repair. Highly colored vegetables and fruits tend to be highest in these chemicals, but chocolate, nuts, and flax seeds are all excellent sources as well.

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We don't open the doors every morning for anything less. This is what The Protein Bakery is committed to bringing you, with every fresh-baked product, every fine ingredient, then shipping it immediately to your door.


We are thinking of you both on the go and at home. Try our cookie two-packs– have one now and save one for later! Or choose from our vast assortment of tins and boxes. Order a handy supply that'll add balance to your life for weeks at time.

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Raisins are one of the most nutritious dried fruits available. Nature's original candy. They're cholesterol-free, low in sodium and totally fat-free. Raisins provide many necessary vitamins and minerals, including iron, potassium, calcium and certain B vitamins. They're a good source of fiber and rich in antioxidants, which help the cardiovascular system. Raisins are 70% pure fructose (a natural form of sugar) which is easily digested for quick energy!


Take a step back, take a deep breath, and take in the world around you. To chill is equally human.


Oats are highly nutritious and filled with cholesterol-fighting soluble fiber. They also have an inviting, nutty flavor. Most of us are familiar with rolled oats, which are used as a hot breakfast cereal, but The Protein Bakery has made them a key cookie ingredient. Many health food stores are aware of their health value and stock them as well.

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It's an essential element in the human diet, so much so that civilizations were built in areas where salt was easily available. Sometimes trade was even conducted using salt as currency. Salt has been incorrectly linked with high blood pressure. Over-consumption of salt can lead to health problems, but processed salt found in processed foods usually is the culprit. You need not worry about any of this with the salt used in Protein Bakery products, though! No processed salt comes near our kitchen.


All the benefits of dark chocolate with less sugar! It's rich in flavonoids– powerful antioxidants that help protect the cardiovascular system by lowering blood pressure and reducing the risk of blood clots and heart attacks.


It's the new sexy. Live it in how you exercise and how you eat. That's where we come in. Our fine ingredients combine to build strength within. Knowledge really is power! A perfect mind and body relationship.


This thought is a close cousin to "smart." The more you know about eating healthy, the more information you can share with others. We hope all these definitions are a step in that direction. And eating baked goods from The Protein Bakery adds leaps and bounds to that agenda.

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Less is more. Protein Bakery products are trans-fat-free. Trans-fats are industrial saturated fats like partially or fully hydrogenated soybean oil. Baking with trans-fats provides companies with a cheap alternative to butter, but they pass on a health liability to the consumer. Trans-fats are proven to interfere with essential cellular functions and lead to conditions like obesity, heart disease and diabetes. The Protein Bakery is obsessed with your good health, and considers it a worthy investment to bake with ingredients that are good for you. (And taste good!) It's a non-starter in our kitchen.

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Delicious bite by bite, The Protein Bakery is taking the world by storm. Our availability in local stores, juice bars, coffee houses and gyms in addition to being online allows you to get our great products anywhere and anyway you choose!

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We use real vanilla, not imitation vanilla, whether it's from Madagascar, Mexico, or Tahiti. It makes an incredible difference in the flavor of our products. (Spoiler alert– you should try it in your own cooking. People will notice the flavor boost and wonder aloud "what's in those?") Use the real deal; don't cut corners. At least if you ask us.


We admit it. We like looking good. And we take pride in making sure our products have great visual appeal. But make no mistake, they are not merely eye candy. Every cookie, brownie and blondie is loaded with vital nutrients your body needs. And the cycle continues—when you take care of the inside, the outside reaps the benefits.

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In ancient times, the Greeks considered the walnut "the nut of Jupiter". These tree nuts are not only fit for the mythical gods of old, but they hold the distinction of being the first whole food to be approved by the U.S. Food & Drug Administration for heart-health claim. Adding walnuts to a healthy diet can lower the LDL, or the "bad" cholesterol levels in blood. Even among nuts, walnuts contain the highest amount of the plant-based omega-3 fatty acid and almost twice as many antioxidants. The reason is that they contain unsaturated fats, little cholesterol, and an antioxidant compound that supports the immune system. Walnuts are also excellent sources of protein, fiber, iron, and vitamin E. Walnuts' nutritional value is comparable to one of cheeses for the high presence of proteins. For us, they're a delicious way to add extra nutrition, flavor and crunch.


The best things in life are 100% wheat free. We do that by using rolled oats, which adds more dietary fiber.


Studies have shown that whey protein may potentially reduce cancer rates, combat HIV, improve immunity, reduce stress, increase brain serotonin levels, improve liver function in those suffering from certain forms of hepatitis, reduce blood pressure and improve a body's overall performance. Because whey protein contains an inordinate amount of essential and non-essential acids, it frequently plays a prominent role in most low-carb and high-protein diets. Another reason for this is because of its low content of fats and carbohydrates. We are whey happy to make this a mainstay in everything we bake.


Officially, white chocolate cannot be called “chocolate” because it does not contain chocolate liquor. Our white chocolate chips contain cocoa butter, sugar, milk solids, vanilla, and lecithin. Make sure when buying white chocolate that it contains cocoa butter as some inferior brands contain vegetable fat. Genuine white chocolate is ivory-colored whereas white chocolate made with vegetable fat is white-colored. Ours is sweet and subtle, rich and creamy. The flavor perfectly complements other ingredients in our baking. And that's “official” too.

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That intangible quality, that unquantifiable essence that makes something...or someone unforgettable. We aspire to it with our company, our products, and then, you know...what we do when we not on company time.


Metaphorically speaking, we are there. Logistically speaking we're here: proteinbakery.com or 1.888.459.6652.


That should be none of you when it comes to ordering our fine, delicious, inspired baked goods. As there's nothing foreign to fear in how we cook– all our ingredients are all-natural. Plain and simple.


It's never too early to think of us as the perfect holiday gift. Whether as stocking stuffers or a beautifully wrapped gift box under the tree. We have tasty ways to make the season bright.

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Yoga happens to be a big part of The Protein Bakery. Our founder, Stephen Charles Lincoln, was the national Yoga director for David Barton Gyms and our entire staff is filled with yoga instructors. We have to stay limber to keep up with the yin and yang of life in the Big Apple.


Three little letters that are the reason we come to work every day and are inspired to create the very best line of protein-packed treats we can.

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We could've listed this characteristic under P for passion, but we wanted to add more balance! Even when it comes to our definitions. So we waited till the end to use the word with just as much fervor. Which is how we get when we talk about living healthy, eating well, and Madonna.


Just like that beautiful animal in nature, we think black and white just go together! That's why we created black and white blondies and brownies! Harmony that fits in the palm of your hand.


Being in our 21st whole(some) year of running a thriving bakery, and with customers as loyal and appreciative as you– that is a high point. Thank you so much for your ongoing business!


The number of ingredients we use that are processed, unhealthy, or less than the very best.


It helps in the production of about 100 enzymes in your body, builds you a healthy immune system, maintains your senses of smell and taste (no wonder we're a fan) and is needed for DNA synthesis. Zinc is very much associated with protein foods. (No wonder we're a...you get the idea.) It's found in our walnuts, macadamia nuts, almonds, peanut butter, pumpkins, rolled oats and eggs.


The final word of advice we say to our couriers as they leave our office with your very special delivery in hand.

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